INNOVATING FOR THE
INNOVATORS
KNOW THE BRAND
KNOW THE AUDIENCE
Cobra Golf has developed phenomenal equipment at the forefront of innovation for decades. In addition, the internal team at Cobra is staffed with some of the most remarkable and passionate people we have the pleasure of working with.
Remarkable and passionate engineers who have trouble connecting to the layperson.
Enter HYPE CLUB.
Cobra Golf have been enhancing the performance of athletes by creating superior products for over 50 years. We brought the brand’s story to life through cultural and technological archeology, masterful storytelling and core understanding of the endemic golf space. Our approach proved to be spot-on, blending original and archival imagery with a powerful script delivered by one of the most trusted names in sport. The 2023 Brand Anthem is credited with driving huge product sales which improved Q1 and Q2 fiscal reports. We’d call those results Pretty Fü¢|<in Awesome.
BRAND CREATIVE.
PRODUCT CREATIVE.
The ads are different from any other brand in the space, just like the clubs Cobra makes. The trick is to take very nuanced information regarding the product and distill it into its most simplified and punchy form.